For some families, traditional ways of accessing support just doesn't work. These families aren't hard to reach, they just need to be reached differently. That's why outreach is a key part of what we do.
It's about making support as accessible and relevant as possible. We use existing networks to reach families, running services from convenient local venues like schools and community centres. That's how we raise awareness of the support available.
We build trust and confidence in what we do, then bridge families into other services that they may need. Whether it's parenting programmes in our projects or specialist provision in their homes, the flexibility is there. So children and families get the support they need, when they need it.
I have always felt nervous about going to places where I don't know what is on offer - and what they will do to me…after my outreach worker started popping in, I got my head round what she was describing….and it gave me the confidence to go.