“Santa didn't forget me!"

Thanks to your donations, discover how our support workers help children like Freya* experience the magic of Christmas.

For every £1 we spend, 84p helps children and families.

Freya's* story

Having a warm house, enough food and coat for Freya really changed everything. Freya's herself again.

Jess*, Freya's* mum

Six-year-old Freya* often fell asleep fully clothed on a mattress, trying to keep warm, only to wake up shivering.

Just before Christmas, she told her mum, Jess*, that she only wanted one present from Santa.

Jess held back tears. No matter how many hours she worked, she couldn't afford it.

Help children like Freya this Christmas
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How we've helped

Thanks to supporters like you, we were able to provide Freya and her mum with supermarket and energy vouchers, a special trip to visit Santa, and the toy farm she desperately wanted.

Freya sits at the kitchen table eating Christmas dinner and smiling towards the camera.

*This story is based on real examples of children we support.

But our support didn't stop at Christmas. This year, we've helped Freya settle into school by providing her with new uniform, a warm coat, and a bed to help her sleep better.

Other ways to support

We’re lighting up the UK with Secret Santas

Every time a donation is made, a star can be added to our map

Total donations

£115

Secret Santas

6

Your donation could help us support vulnerable children, young people and their families in the UK.

84p of every £1* we spend goes directly towards helping children, young people and their families. We make sure that every penny you donate goes where it will have the greatest impact on children’s lives.

Donations from this campaign will be unrestricted and used by Action for Children for its general charitable purposes. That means they’re not spent on one project or one specific area of the UK, but where the need is greatest.

Some of our unrestricted funding goes towards essential management and administration costs to make sure funding can reach the children and families who are most in need of support.

*Figure based on audited 2024/25 charity accounts that exclude subsidiary companies like commercial nurseries.

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